5 Productivity boosters to beat new hospitality restrictions
Hospitality restrictions and challenges are becoming a way of life for the industry. In order to stay afloat and profitable, F+B operations are having to evolve quickly; to become increasingly agile and to be in a position to introduce a sales mix that will keep driving revenue regardless of the rules and guidelines that the government imposes.
The route back to normality isn’t likely to be direct. As hospitality closes, reopens, adapts to the ebb and flow of changing restrictions, it’s important to make sure you’re making the most of each level of opportunity and are always ahead of the curve.
So what can businesses do make sure they’re ready to boost their productivity as soon lockdown ends? We’ve spoken to successful clients, operators and industry experts to get their five top tips for driving revenue and capitalising on the time and space available, from lockdown and tier 4, all the way back down to tier 1….
1. Pre-Ordering
Asking customers to pre-order is a great way to reduce service time and to turn tables quickly. By using a digital menu, your customers can see what’s available, select what they’d like to eat and even pay for it in advance.
2. Early Dining Incentives
Early closing has been an obstacle for pubs and restaurants, but encouraging customers to eat earlier means that you could still get 2-3 sittings per table, per night. Offering discounts and voucher codes to incentivise early birds (in conjunction with pre-ordering) could make a big difference to your bottom line.
3. Order + Pay at Table
With time and space at a premium, you want to ensure that your team are working at capacity, turning tables around quickly and serving food, rather than taking orders. By offering digital menus accessed by link or QR code, your customers can order and pay at table, using any discount codes that you’re offering, freeing up staff to get on with serving drinks and food.
4. Click + Collect / Delivery
With hospitality restrictions increasing and local lockdowns spreading across the country, customers may choose to eat at home. Make sure that you’re ready for any eventuality with a click + collect and/or delivery service ready to go. Customers can still enjoy their favourite dishes by ordering and paying at home.
5. Time Slots for Increased Cover Capacity
Make sure you have an ordering system that allows for time slots, both for click + collect / delivery, but also for in venue diners. With time slots in place, you can ensure that your are reaching your maximum cover capacity and that the kitchen can cope with the orders that are coming in.
Beat hospitality restrictions… all in one place
F+B To Go is a feature rich, free tool that is simple to use, quick to set up. Online ordering is seamless, whether from home on in venue. Users can create branded, digital menus that can be embedded on their website, or accessed via link or QR Code. There are fully customisable delivery and collection time slots. Item counters are in place so that the system will stop taking orders when stock has run out. Delivery areas can be defined and a live production dashboard fully tracks and monitors the order process.
In order to keep customers incentivised, businesses can offer promotional discount codes. These can be created and processed simply and quickly on the system. Payments are taken online so that the whole process is completely contactless and safe for both staff and customers.
Businesses of any size and any location can sign up on any device and be operational within the hour.
Find out more…
You can register for a free trial here.
Find out more about Kitchen CUT or get a free online demo. Email sales@kitchencut.com or call +44 (0) 330 113 0050